Rochie Rana loves chocolates so much
that she has gone and established the country’s first chocolate club!
By Purabi Shridhar
Imagine chocolates — all shades of brown and
bits of white, redolent aromas from orange to mint, every shape and flavour.
Endless chocolates and they’re all yours to bite
into!
That’s no longer a chocoholic’s favourite dream;
it’s a reality. Rochie Rana, 23, has answered every chocolate
lover’s prayers by founding Chocolat, the country’s first chocolate
club, now more than six months old and growing strong every
day.
No Sleep Lost
The
idea germinated because Rochie is an insomniac! “I’m largely an
insomniac and as I was tossing and turning I saw this chocolate wrapper lying
nearby. And it hit me. I’m obsessed with chocolates and I’ve never
come across anyone who doesn’t love chocolates, so I thought why not a
chocolate club. By next morning I had the club going.”
The
club with no membership fee has 220 members now, the youngest being a three-year
old and the oldest, an 80-year-old builder. Every activity of the club is, of
course, related to chocolate from samplings, book readings and movie screenings.
Rochie organised the first event at the restobar Senso getting together
confectioners and chocolate lovers.
It was followed by a week-long
Easter chocolate festival at Hotel Nikko Metropolitan where every piece of
chocolate was made in-house. A cookery programme (chocolate cakes and
soufflés) at Barista was another sell-out. Since then, there has been no
looking back with manufacturers, hotels and restaurants and chocolate lovers
hounding her for more events.
There have been requests from other
states too to open up similar clubs and enquiries from the New York chocolate
club for possible tie-ups. “I found out that there are two other clubs in
the world, which makes us the third,” says Rochie, the pride evident in
her voice.