New Delhi, 13th
November:
OTTICA, announced the opening of a lifestyle Optical retail
store - at TDI Westside Mall, Alankar Cinema Complex, Lajpat Nagar III. The
event was graced by Mrs. Shivani Vazir, Mrs. Sumiko, Mr. David Ebrahim, Ms.
Simer Duggal, Mr. Harsh Chopra (MD, Ray Ban Sun Optics), Mr. Fabio Luipi (
National Sales Manager, Ray Ban Sun Optics), Mr. J. P. Singh (MD- Bausch
&Lomb) and Mr. Jatin Shah (MD-Safilo, India).
Dr. Hardeep Singh, CEO
OTTICA, said, “We feel there is a need for a high quality optical retail
chain in India. Ottica has top quality international store design and ambience
with a unique concept of touch and feel enabling the consumer to try the product
off the shelf”.
OTTICA will offer top of the line 12 -15 premium
optical brands in the store. Brands like Harley Davidson, Bousch & Lomb,
Calvin Klein, Prada, Kenzo, Gucci, Armani, B&L, J&J, Burberry’s
and others.
India represents a potentially exciting market for organized
retailing with growth rates expected to be 30% per annum over the next five
years (source: Retail 2000-01, Economic Times). These stores will carry
merchandise catering to the mass premium (Rs. 1000 - 2000) & premium
(Rs 2000+) customers. The customer profile will be SEC A & B, living in
metros & class A towns.
About
OTTICA
OTTICA is a newly established
company seeking to become a major player in the optical retailing business. The
first OTTICA concessionaire is already operational in Ludhiana, Punjab. The
international quality of experience & services will be a value addition to
the customer, as the products will be very competitively priced. It intend to
established a premium international styled optical retail chain across the
country with 30 stores over the next four
years.
For
further information please contact
Anamika Nath /
Puja Guta
Mutual
-PR
Tel: 6231719 /
20